Insights

Stay ahead of the curve with the latest business insights, Canon case studies and more


Man pays by card in coffee shop ARTICLE

Transforming customer experience with CCM

Read Canon's guide to discover how CCM can help your businesses deliver market-leading CX

14 Aug 2019
Close up of lightbulb ARTICLE

10 CMO questions on digital transformation

Canon answers the questions every CMO is asking about digital transformation

14 Aug 2019
Scaffolding against a grey sky ARTICLE

The evolution of digital marketing

Find out how marketing has been transformed by digital and how to harness the next wave

14 Aug 2019
Coloured postit notes on a whiteboard ARTICLE

Turning Customer Data into Growth

Is data really 'the new oil'? Discover how it can boost CX, drive business growth and lower costs

14 Aug 2019
Men balance produce on weighing scales in a market Article

How is regulation impacting CX?

The GDPR has changed traditional marketing, but discover how it’s delivering surprising benefits

14 Aug 2019
Couple looking at post and iPad ARTICLES

The new opportunity in transactional marketing

Rising customer acquisition costs, digital overload, growing demand for personalisation and customer focus shift have all coincided to create a ‘perfect storm’ in which transactional marketing offers an ideal solution. Find out more about the transactional opportunity.

09 Aug 2019
The automation dilemma ARTICLES

The automation dilemma

Why are so few Print Service Providers (PSPs) automated?

08 Jul 2019
Girl reading book on train ARTICLES

Manage inventory with book lifecycle management

Think Books Business Model Guide #1: Book Lifecycle Management. Find out about the exciting opportunities digital print presents for book printers.

22 Jul 2019
Personalised Elemental direct mail ARTICLES

Personalised Elemental direct mail

Printed direct mail has an increasingly positive emotional impact on consumers - and now it can be integrated with digital campaigns. Here's how to do it well.

22 Jul 2019
Girl unpacking books from box ARTICLES

How print-on-demand could transform your business

Think Books Business Model Guides #2: On-Demand. Find out about the exciting opportunities that on-demand printing presents for book printers.

22 Jul 2019
Girl sat on stool reading book ARTICLES

How to seize the short-run opportunity

Think Books Business Model Guides #3: Short-Run. Discover the exciting opportunities short-run printing presents for your business.

22 Jul 2019
Fuel emotion with Print direct mail on desk ARTICLES

How to prove print’s ROI in the marketing mix

Discover how you can use digital technologies to measure the impact of your print campaigns and provide insight on how to fine tune them.

22 Jul 2019
Elemental water image Article

Rain or shine: Grow your business with Water Resistant Media

Create waterproof outdoor graphics without lamination

04 Jun 2019
President of Ingenidoc talking about applications of Océ VarioPrint i300 CASE STUDIES

Ingenidoc Boosts Speeds and Productivity With Digital Inkjet

With the Océ VarioPrint i300, Ingenidoc more than doubled their production speed for books and leaflets, enabling them to reduce turnaround times.

16 Jul 2019
Future Book Forum 2019 Article

Join us at Canon Future Promotion Forum 2019

The Canon Future Promotion Forum 2019 provides an innovative platform for industry experts to share insights, inspiration and experience on how to boost customer engagement.

17 Jul 2019

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