Optimisation and automation
Successful digital transformation lies in identifying where digital change can have the biggest short-term impact in order to create the foundations for enhanced connectivity and long-term automation.
All business departments are looking for the progress promised by digital technologies. From digital transformation for HR through to marketing transformation, there’s opportunity everywhere. But this does not mean that it all needs to happen at once, a mistake too many businesses are guilty of making.
All processes will eventually benefit from digitised automation at some point. But overhauling an entire business runs the risk of disruption that leads to the detriment of a company’s short-term performance. Digital transformation should only ever improve the way a workflow runs, optimise existing processes, enhance the customer experience or increase internal efficiency. It should also be part of a longer-term strategy for enabling wholesale digital change but while embracing the hybrid nature of modern working environments and working with the digital and analogue mix that exists today.
This means employing a step by step multi-phase approach to transforming IT operations and not looking for an instant fix to every challenge within an organisation. In short, companies shouldn’t feel in a rush to make all-encompassing change but they should be planning on implementing different ways of working.
As a result, digital transformation should enable and empower organisations to automate and digitise key processes while simultaneously improving the output of non-digital workflows. Of course, progress will continue and digital will eventually become the default way of working. But today, these threads will simply continue to connect in a way that slowly but surely improves customer and employee experiences and enable businesses to better organise how they function to avoid disruption while creating value faster and more effectively.